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MMA: Rob Wilkinson and Chelsea Hackett chase PFL Championship

Professional Fighters League (PFL) season upon us! Rob Wilkinson and Chelsea Hackett are standout Australian athletes who are fighting under the the PFL banner, both maintaining undefeated records since joining the promotion, and both are the sole representatives in the PFL from Australia at present.

PFL 10: Championships at the Hulu Theater at Madison Square Garden in New York, New York, Friday, Nov. 25, 2022. (Cooper Neill / PFL)

Rob has ascended to the top of the PFL before, capturing the Championship in 2022, his first world title – he returns this season with fresh motivation and hunger to reclaim the belt in 2024. For Chelsea, its new territory, but her talent and calibre is rare, the opportunity to cement her place in MMA history is under her control. Both are special talents and are flying the flag for Aust. on the international scene.


For brands, MMA has over 650 million global fans. Its the 3rd largest sports fanbase, and the youngest of all major sports.

The PFL’s unique features:

  • Year Round Content: Super Fights PPV, PFL Challenger Series, PFL Season, PFL International. 30+ events in 2024.
  • PFL Season Format: Unlike other MMA organisations, the PFL International Season follows a sports league format with a regular season, playoffs, and championship, offering a transparent path to victory.
  • $1 Million Prize: Champions in each weight class fight their way to the $1 million Championship bout.
  • SmartCage Technology: Real-time data capture in the SmartCage, like punch speed and fight pace.
  • International Roster: The PFL boasts fighters from over 25 countries, highlighting its commitment to global expansion.
  • Global broadcast: distribution across 160 countries, a reach of 700m+ (Stan. Sport in Aust.) provides global exposure, bolstering the PFL’s growth and fan engagement.


Rob & Chelsea capabilities:
Ambassador, Athlete Product Endorsement, PR Campaigns, Social Media, Appearances, Sports Media + Content.

Enquiries: [email protected]